Meliá announces first hotel in Liverpool
Meliá Hotels International has unveiled the newest addition to its portfolio in the United Kingdom, the Innside Liverpool hotel.
The new property will join four already operated in the UK – ME London, Meliá White House, Innside Manchester and the upcoming Innside Newcastle – that is becoming an increasingly key market for the company.
The hotel will form part of a new development near the banks of the River Mersey on the site of the old Post and Echo building, owned by leading newspaper group Trinity Mirror plc.
Surrounded by modern new office buildings, the site is five minutes from the port and a seven-minute walk from the historic city centre. The hotel will open in 2019 with 200 rooms and all the food and beverage, fitness and meeting space attributes of the brand, as well as a spectacular rooftop restaurant.
Innside by Meliá creates lifestyle design hotels for urban and business travellers, with an informal yet efficient service combined with smart technology.
The brand is the company’s leading product for the urban segment and a prime example of the current ‘bleisure’ hotel trend, offering an innovative alternative for current work trippers, who seek to combine leisure and work, allowing them to maximise their moments as they work and trip their way around the world.
Innside Liverpool will help the brand consolidate its presence in the UK following the success of the Innside Manchester, which since opening in 2015, has become a benchmark urban hotel in the UK.
Gabriel Escarrer, Meliá’s vice chairman and CEO, said: “Of all of our brands, Innside by Meliá is the one that has had the highest growth over the last five years, at the same time becoming increasingly international thanks to its customer value proposition and high profitability.
“That is also the reason it is attracting investors and hotel owners all over the world. In particular, we are very confident that the Innside Liverpool will be an attractive new option for the city, and we feel very comfortable with the partnership with Trinity Mirror plc. We share values with them such as our focus on innovation and excellence.”