Apple Leisure Group names Reynal as CEO
Apple Leisure Group (ALG) has announced the appointment of Alejandro Reynal as chief executive officer, succeeding Alex Zozaya in a planned transition.
Zozaya will serve in a full-time capacity as executive chairman and lead the Board of Directors. Both appointments are effective 3 September 2019.
In his new role, Reynal will oversee ALG which is comprised of a collection of leading subsidiary companies including RCI affiliate AMResorts, an award-winning resort brand management company with 66 branded resorts; destination management service providers Amstar DMC and Worldstar; a portfolio of leading vacation brands including Apple Vacations, Travel Impressions, CheapCaribbean.com and Funjet Vacations; the Unlimited Vacation Club loyalty programme; and technology provider, TriSept Solutions.
‘Evolution and growth’
Zozaya said: “It gives me great pleasure to welcome Alejandro to ALG as we enter the next phase of the company’s evolution and growth.
“Over the past 20 years, I have had the privilege to participate in the many stages of ALG’s exciting trajectory – from the creation of AMResorts, a leading provider of exceptional vacation experiences in Mexico, the Caribbean, Costa Rica and Panama, to the Group’s entrance into Europe.
“I am confident Alejandro will drive innovation across ALG globally, execute the Group’s long-term growth strategy, and bring our vision for the future to life. This is a long-planned transition in which I will remain actively engaged and invested in ALG, and will focus on supporting Alejandro, as well as identifying and executing strategic initiatives for the company.”
Zozaya said the company was fortunate to have an outstanding leadership team that already represents the best of the best in travel distribution, destination management, resort management and vacation club operations.
Reynal boasts a long-standing international professional career, having worked in the US, Europe and Latin America. He previously served as CEO of Atento (ATTO), a global provider of customer relationship management and business process outsourcing services, where he led the company to an initial public offering in 2014.
Customer experience solutions
During Reynal’s seven years as CEO, Atento became recognised as a leading provider of customer experience solutions, as well as one of the ‘25 World’s Best Multinational Workplaces’ by Great Place to Work in five different years. Earlier in his career, he held management positions at Telefonica, The Coca-Cola Company and The Gap, Inc. Reynal has a bachelor’s and master’s degree in Mechanical Engineering from the Georgia Institute of Technology, and an M.B.A. from the Harvard Business School.
Reynal said: “I am honoured and excited to be joining ALG as its CEO, and I am grateful for Alex’s and the Board’s confidence in my leadership and long-term vision for the company.
“ALG and its collection of leading subsidiaries have an outstanding reputation for fostering innovation and attending to the needs of its customers and business partners, thanks to their unique value proposition and experienced management team.
“I am convinced that ALG has tremendous potential for continued growth, and I look forward to building on this legacy as well as working with ALG’s executive committee and all its employees to do great things for our customers.”