CVOA announces agenda for annual conference
The Canadian Vacation Ownership Association (CVOA) has announced the schedule for VO-Con 2018, the association’s vacation ownership conference.
This year’s edition of the annual event will be held on 25-27 September at the Westin Trillium House Resort in Blue Mountain, Ontario, Canada.
The conference kicks off with CVOA’s Annual General Meeting (open to all CVOA members in good standing) on Tuesday 25 September. An evening reception will follow, giving attendees the chance to network with old friends and new industry colleagues.
The theme for the first day is ‘Big Challenges Demand Bigger Solutions’. Panel discussions will include relevant topics such as ‘Secondary Market Paradigms’, ‘Getting the Deal Done’, ‘Taking a Stand: Advocacy and Government Relations’ and ‘Managing Public Perception’.
The second day is devoted to ‘Exceeding Experiential Expectations’, and will include a panel focused on ‘How Resorts Deliver Exceptional Experiences’.
The day will also feature a lively keynote speech by experience economy specialist Dennis Moseley-Williams entitled ‘Creating Transformative Experiences’. VO-Con will end with an experiential farm-to-table catered by renowned Toronto restaurateurs Peter Oliver and Michael Bonacini.
In addition to the presentation of the coveted Cornerstone Award, VO-Con is also introducing the Customer Service Award. These awards will be presented during lunch on Wednesday 26 September.
The VO-Con mission ‘To Explore the Business of Vacations’ is structured to provide opportunities for networking, collaboration and open sharing of information.
VO-Con attendees are decision makers; 65% of them come from the C-Level, including Directors and Partners. 35% are VPs and Managers. Based on surveys taken at the close of last year’s VO-Con, 100% of respondents considered event sponsorships an excellent value. And 76% of last year’s attendees reported that they closed business deals valued at more than $6 million.