Super 8 by Wyndham to add six hotels in Germany
Super 8 by Wyndham, part of Wyndham Hotels & Resorts, has unveiled plans to expand its footprint in Germany, with the opening of new hotels in Hamburg, Berlin, Mainz, Koblenz and Augsburg by the end of 2021.
The development follows the recent launch of a new Super 8 by Wyndham hotel in Dresden as Wyndham’s stylish economy brand continues its expansion. It currently has nearly 2,900 hotels around the world.
Wyndham introduced Super 8 by Wyndham in Germany in 2016, in partnership with leading hotel management company Gorgeous Smiling Hotels GmbH, Grünwald.
From two initial hotels in Munich, the two companies have continued to expand the brand in Freiburg, Oberhausen and recently in Dresden, with plans to reach 10 hotels and more than 1,800 rooms by the end of 2021.
Christian Michel, vice president Development Europe for Wyndham Hotels & Resorts, said: “We are extremely proud of the strong momentum of Super 8 by Wyndham in Germany.
“With a growing demand for more affordable accommodation, the brand’s expansion perfectly fits our ambition to make hotel travel possible for all.
“Gorgeous Smiling Hotels GmbH is a trusted and like-minded partner, and we are delighted to continue to grow Super 8 by Wyndham together in this important market.”
Heiko Grote, CEO of Gorgeous Smiling Hotels GmbH, said: “Whether it’s for a business trip or a weekend break, we know that today’s travellers look for a quality experience, but at an affordable price point – which is exactly what Super 8 by Wyndham stands for.
“We are delighted to further leverage the potential of this outstanding brand together with our partner Wyndham Hotels & Resorts and further expand the portfolio in the country.”
Wyndham Hotels & Resorts’ presence in Germany, Austria and Switzerland includes over 100 hotels and 10 hotel brands, ranging from upper-upscale to economy.